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The site youhairdesign.co.uk states the following, "Call us on 01202 524068 to make an appointment and let us exceed your expectations." I noticed that the website stated " Situated in the cosmopolitan area of Charminster in Bournemouth, we always endeavour to make sure you look and feel the best you can be." They also stated " Our choice of products ensure your hair condition is maintained, and our highly trained stylists will ensure youre delighted with your cut or treatment! Check it our here!." The meta header had hair design for you as the first keyword. This keyword was followed by you hair design charminster, hairdressers, and hairdressers bournemouth which isn't as important as hair design for you. The other words the site used was hairdressers charminster. hair stylists is also included but could not be understood by search engines.